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Insights for Modern Revenue Teams

Explore how B2B technology scale-ups are transforming their closing motion.

The 6 Best Embedded Finance Companies Powering B2B SaaS Growth in 2026
Buyers want Net 60. You need upfront cash. Embedded finance closes that gap; if you pick the right partner. We break down 6 embedded finance companies for B2B SaaS, how they compare on speed, risk transfer, and workflow integration, and why Ratio Boost is the one built specifically for how SaaS teams sell.
Rethink Pricing Strategy to Close More SaaS Deals
The SaaS marketplace is increasingly crowded and competitive. To stand out from the pack, vendors are investing time, money, and resources to build out innovative features, ensure a high level of customer care, and drive continuous product development.
Ratio Emerges From Stealth; Secures $411M to Transform B2B SaaS Payments, Financing, and Pricing
We're incredibly excited to announce that Ratio has secured $411M to fuel the transformation of B2B financing.
Raising Capital And Optimizing Structure In The Subscription Economy
Venture capital funding has dropped 53% year-over-year, and banks have tightened lending policies, increasing interest rates amid financial downturns and bank failures. On top of this, customers are favoring subscription payments over upfront bulk payments, limiting company cash flow. However, companies need to raise funds to spur growth. This article will explore the pros and cons of funding options and how to optimize capital structure.
Pros and Cons of Venture Capital: Is it Right for Your Startup?
Venture Capital (V.C.) in the U.S. continues to surge in 2023, with projections nearing $70 billion. This presents a prime opportunity for early-stage ventures aiming to scale and thrive.However, the landscape is fraught with challenges. Less than 1% of small U.S. businesses manage to secure V.C. backing, and 25% are still looking for additional funds. For entrepreneurs, it's a path of both opportunities and obstacles.
Price vs. Value: Get the Most From Your SaaS Pricing Strategy
With elegant simplicity, Warren Buffet captured the essence of commerce with these immortal words: “Price is what you pay. Value is what you get.” The world’s greatest investor is, of course, correct. Looking past the price tag to see a purchase’s true worth is something all buyers try to do, especially in the SaaS space.
Optimizing Robotics-as-a-Service Models for Subscription Economy
The Robotics-as-a-Service (RaaS) model is set to reach a $4 billion market cap by 2028, attracting businesses seeking enhanced productivity and efficiency through robotic automation. As RaaS gains traction, robotics companies encounter two main challenges: identifying a suitable subscription model and arranging working capital with flexible, subscription-based payment plans to their customers.