Insights for Modern Revenue Teams

Glance at the headlines, and you’ll feel a little gloomy about the state of the tech sector. Recession fears continue to weigh on our minds, interest rates look set to keep on rising, venture capital funding is at a two-year low, and enterprise software buyers are tightening their belts.

With many SaaS providers enjoying incredible growth during the pandemic, investors have been eager to support cloud businesses of all shapes and sizes. Now, though, the return to Earth is well and truly underway.

Usage-based SaaS pricing is all the rage — but while customers love the idea of only paying for the cloud services they actually consume, that can all too easily turn into sticker shock when customers get their first bill and realize they used more than they’d anticipated. That’s a real problem for SaaS companies.

Most B2B pricing tools help you build quotes but don’t account for buyer intent, deal risk, or payment flexibility. This guide breaks down how to evaluate SaaS pricing software in 2026, what features actually matter to SaaS teams, and where common options fall short. You’ll also see an alternative like Ratio Boost that helps you close more deals, without overhauling your existing stack.

In Q2 2023, venture funding took a sharp dive, dropping 18% quarter over quarter and 49% year over year. This downturn has made alternative financing options like revenue-based financing (RBF) and true sale-based financing (TBF) more appealing than ever. These options offer quick approvals and access to capital, providing a viable alternative to traditional venture funding.

The buyer’s landscape has changed drastically over the last few years. One such option that’s become very popular in recent years is ‘Buy Now, Pay Later’ (BNPL). BNPL provides customers the freedom and flexibility to buy the product they need with manageable installment payments.