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We're incredibly excited to announce that Ratio has secured $411M to fuel the transformation of B2B financing.
Many SaaS founders and CEOs focus more on driving rapid growth than they do on their long-term prospects — because after all, they assume, if you’re growing fast enough then the capital will keep flowing in and you’ll soon find your way to a strong exit. Growth is the key to success.
With startup investment dwindling, some SaaS companies, even the high growth ones, are so concerned that they’re laying off workers. Another option is to look beyond traditional funding channels, and start asking how your fintech stack can help you keep hold of your top talent.
The SaaS marketplace is increasingly crowded and competitive. To stand out from the pack, vendors are investing time, money, and resources to build out innovative features, ensure a high level of customer care, and drive continuous product development.
With many SaaS providers enjoying incredible growth during the pandemic, investors have been eager to support cloud businesses of all shapes and sizes. Now, though, the return to Earth is well and truly underway.
It used to be that SaaS brands were seen as bulletproof — even if the broader market crashed, the theory went, SaaS vendors would be protected by their steady, predictable revenue streams, and investors would stay loyal.
It’s a tough time to be in the software business. That’s partly because investors aren’t opening their wallets quite as readily as they used to. But things aren’t just hard because investors are feeling a bit jittery.
Usage-based pricing systems are gaining in popularity, but they do pose some challenges. Learn how to overcome them.
Usage-based SaaS pricing is all the rage — but while customers love the idea of only paying for the cloud services they actually consume, that can all too easily turn into sticker shock when customers get their first bill and realize they used more than they’d anticipated. That’s a real problem for SaaS companies.
For SaaS businesses, buying experience is the next big differentiator. B2B buyers are increasingly turning to SaaS vendors that can provide dynamic pricing and payment plans. Read to learn more.
When you’re selling SaaS software, clearly it’s important to figure out what your product is really worth. One way to do that is to think about how much value you deliver, compare it to the competition, and set prices accordingly. That’s the way most vendors operate, and it has served the industry pretty well.
